The Next Tech Battle: Internet Searches on Cellphones
Bryan-Low, Cassel and Delaney, Kevin
(2006)
Wall Street Journal, May 8
Some email with your drink?
Essick, Kristic (2006)
Wall Street Journal, February 13
Hotels Take 'Know Your Customer' to New Level
Johnson, Avery (2006)
Wall Street Journal, February 7
Shoot The Focus Group
Kily, David (2005)
Businessweek online, November 14
High-Tech
Forecast for 2005 (audio)
Cox, Tony (2005)
NPR, News & Notes With Ed Gordon, January 7
Researchers
Turn to the Net for Focus-Group Subjects
Vara, Vauhini (2004)
Wall Street Journal, November 11
Taking an Expanded View of Customers' Needs: Qualitative
Research for Aiding Innovation
Flores Letelier, Maria F.; Charles Spinosa, Bobby J. Calder (2000)
Marketing Research, 12 (4), pp. 4-11.
Using Dating Mining for Customer Satisfaction Research
Garver, Michael S. (2002)
Marketing Research, 14 (1), pp. 8-12.
Can We Trust the Data from Online Research?
Miller, Thomas W. (2001)
Marketing Research, 13 (2), pp. 26-32.
Microsoft’s Software Snoops”
Stone, Brad (2002)
Newsweek, October 21
